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RimLabs · Wholesale
Stock the
Stock the
cars they already love.
Display-grade automotive art and collectibles, designed in Melbourne and built to sell off the shelf. If your customers love cars, this range earns its space.
The Range
Built to move in any space an enthusiast walks into.
RimLabs makes premium automotive décor and collectibles — 3D gauge wall art, Grand Prix circuit shadowboxes, diecast mini wheels, desktop display units, air fresheners and accessories. Strong margins, fast-moving price points, and a look that pulls people across the shop floor.
Wholesale Terms
The numbers, plainly.
RimLabs · Trade AccountREV 2026.1
Minimum initial order$750 AUD
Wholesale pricingTiered by monthly spend
MarginsCompetitive for stockists
ReordersNo minimum after first order
Partner supportDedicated trade contact
Tier thresholds and per-tier pricing supplied on account approval. Figures shown are starting terms and subject to confirmation.
Who It's For
If you sell to car people, you're in.
RimLabs slots in as a high-margin upsell or a standalone range. It works best in spaces enthusiasts already spend time and money.
01
Detailing studios
02
Performance & tuning workshops
03
Auto accessory & parts retailers
04
JDM & Euro specialists
05
Dealership showrooms
06
Car-meet & event vendors
07
Garage & man-cave décor
08
Gift & lifestyle stores
In-store
Display solutions
- Counter display stands for diecast, air fresheners and small SKUs
- Wall-art display walls to merchandise the gauge & shadowbox range
- Branded desktop display units — the same pieces we already make
- Merchandising support to maximise visual impact and shelf velocity
Online partners
Stockist standards
- Sold through your own branded storefront
- Agreed retail pricing held across all partners (no undercutting)
- Brand, imagery and copy guidelines provided
- No drop-shipping — stock is held and fulfilled by you
Apply
Become a RimLabs stockist.
Tell us about your store. Approved partners receive the full trade price list, tier breakdown and brand kit within two business days.
Direct
support@wheelworkcustoms.com
WE DIDN'T FILL A GAP. WE BUILT WHAT WE WANTED.
RimLabs is where automotive passion meets precision craftsmanship. We create collectible wheel replicas and accessories for enthusiasts who demand authenticity.
WHY RIMLABS EXISTS
RimLabs started the way most good things do, out of obsession, not opportunity. We're car people first. We wanted pieces that carried the same detail, weight, and character as the wheels we actually care about, made to live on a desk or a shelf instead of buried in a parts bin. Nothing on the market got it right, so we made it ourselves.
ENGINEERED, NOT MERCHANDISED
Every product is forged and finished to real spec, not stamped out to fill a catalogue.
BUILT FOR THE SPACE
Display-ready out of the box, designed to sit somewhere you'll actually see it.
MADE BY ENTHUSIASTS
Decisions are made by people who notice offset, finish, and stance, because that's all we think about anyway.
Made for people who don't separate their passion from their lifestyle.
- The RimLabs Team
WHY RIMLABS HITS DIFFERENT
Built by enthusiasts, for the people who notice the small stuff.
ENGINEERED, NOT MASS-PRODUCED
Every piece is forged and finished to real spec. We obsess over the spoke profile, the face detail, the weight in your hand, because a display piece should feel as serious as the wheel it's based on.
MADE FOR YOUR SPACE
These aren't toys tossed in a drawer. They're built to live on a desk, a shelf, a wall, wherever you want a reminder of what you're into. Display-ready straight out of the box.
BY PEOPLE WHO ACTUALLY CARE
We're car people first and a store second. Every product exists because we wanted it ourselves, not because it filled a gap in a catalogue. If it wouldn't earn a spot on our own shelf, we don't make it.